Legal
What we deliver, what we need from you, how billing works, and what happens if either side walks away. Written to be read, not to be skipped.
These Terms of Service govern your use of AmpLocal, LLC’s website and services. By clicking “I Agree” on our payment page, by signing a contract with us, or by using our services, you (“the Client”) accept these terms. If you do not accept them, do not use our services. Where a signed contract or statement of work says something different, that document controls and these terms fill the gaps.
Search optimisation aimed at improving visibility in local results — keyword research, on-page optimisation, local listing optimisation, and citation building.
Setting up and optimising your Google Business Profile (formerly Google My Business) to improve local visibility, plus monitoring and responding to customer reviews on that listing.
Design, build, optimisation and maintenance of websites, including content creation where scoped.
Anything else set out in your individual service agreement — email marketing, social media, content marketing, paid advertising, public relations, and related work.
No guarantee of results. We use industry best practices and we work hard, but we do not guarantee any particular outcome — not rankings, not traffic, not leads, not revenue. Search engine algorithms, market conditions and competitor behaviour are outside our control, and anyone in this industry promising you a specific position is not being straight with you. By engaging us you accept that we are not liable for results that fall short of your expectations.
You are responsible for making sure everything you give us — business details, contact information, hours, service areas, licences — is accurate and current. Local SEO in particular is built on that data being right, and we cannot verify it for you.
You agree to follow all applicable laws, regulations and platform guidelines in connection with the work we do for you. That includes the rules of the platforms we operate on your behalf.
You agree to give us the access, credentials, permissions and approvals we need, and to respond to requests for information or sign-off in reasonable time. Where a delay on your side pushes a deadline, the deadline moves.
Our website content, designs, logos, trademarks, software, templates, processes and methodology remain ours or our licensors'. You may not copy, distribute, resell or modify them without our written consent.
You keep ownership of everything you give us — your content, data, brand assets and materials. You grant us a non-exclusive, royalty-free licence to use, reproduce and adapt them for the sole purpose of doing the work you have engaged us for.
Deliverables produced specifically for you transfer to you once they are paid for in full. Until then we retain ownership of them. This does not extend to our underlying tools, templates or know-how, which remain ours.
Unless you tell us otherwise in writing, we may reference our work for you and show it in our portfolio and case studies. Tell us if you would rather we did not, and we will not.
You agree to pay the fees set out in your agreement with us, whether one-time or recurring.
Payment is due by the 15th of each month following the invoice, unless your contract states otherwise in writing. We may suspend or terminate services for non-payment or persistent late payment.
Refund terms, where any apply, are set out in your payment agreement or contract rather than here. Fees for work already delivered are not refundable.
If payment has not reached us by the 20th of the month in which the invoice was sent, a late fee of 5% of the amount due applies, capped at $250 for that month.
If an invoice remains unpaid 30 days past its due date, we may suspend or terminate services and may pursue recovery of the outstanding amount. Outstanding balances carry interest at 12% per annum, compounded monthly.
Advertising spend, subscriptions, licences, stock assets and domain or hosting fees are yours, and are separate from our fees unless your agreement folds them in explicitly.
Our services are provided on an “as is” and “as available” basis. We do not warrant that information or results obtained through them will be accurate, complete or uninterrupted.
We are not liable for indirect, incidental, consequential, special or punitive damages arising from your use of our website or services — including lost data, lost revenue, lost profits, or lost business opportunity — even where we were told such damages were possible.
Where liability cannot be excluded, our total aggregate liability is limited to the fees you paid us in the three months immediately before the event giving rise to the claim.
We may suspend or terminate your access to the website or services, in whole or in part, for breach of these terms, for non-payment, or where required by law.
You may terminate by giving us written notice, subject to any notice period in your contract. Fees for services already rendered are not refundable.
On termination we will hand over the accounts, assets and deliverables you own and have paid for. We are not obliged to keep your data indefinitely after an engagement ends — see our Privacy Policy for retention periods.
We handle personal data in line with our Privacy Policy, which covers what we collect, how we use it, who we share it with, how long we keep it, and the rights you can exercise over it. Using our services means you accept those practices.
We may update these terms. Changes take effect when posted here, and the date at the top of this page tells you when that last happened. Where a change materially affects an active engagement, we will tell current clients directly rather than expect them to re-read this page. Continuing to use our services after a change means you accept it.
These terms are governed by and construed in accordance with the laws of the State of Oregon, USA, without regard to its conflict-of-laws rules. Any dispute arising out of or in connection with them is subject to the exclusive jurisdiction of the courts located in Oregon.
Questions about these terms:
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